Archive for February, 2008

Filing for a Trademark in Israel and Intellectual Property Strategy

Thursday, February 28th, 2008
class c ip
Assaf Joseph Naim, Adv. asked:


In the past, many brand owners, both small as well as corporate sometimes did not consider much the immense importance of protecting someone’s brand overseas. The simple key should be “IP strategy”. If a strategic decision has been taken to go and expand the business and open new locations, one of the first things that should be done is to protect your brand. It has happened in the past that brand owners, went overseas, spent money on finding a local distributor, in opening new businesses and then discovered that their mark cannot be protected or has limited protection, when for example someone else has filed for a trademark first, and gained enough goodwill to bar their current application. Therefore, the importance of registering a trademark while planning ahead cannot be over rated.

When filing for a trademark in Israel, one should be aware that Israeli Law currently operates differently than the US trademark Law, whereas in Israel operates on a Mono-Class system , as opposed to the Multi-Class system that operates under US trademark Law.

A mono-class system means that when filing for one trademark in several classes, applicant will have to file several applications for the same trademark. On the financial aspect, this usually will mean that a bigger budget will be needed as each class is considered as one new application, and on the procedural aspect, each application will be allocated a different serial number, sometimes a different filing date and many times be examined separately.

Although one cannot generalize on all legal practitioners, some, do offer a reduced fee when filing for one trademark in different classes.

One more fact, applicant should be aware of, is that Israel is a member of the Paris Convention, by which any applicant who filed an application on an another member state, may file for the same application in Israel provided that the filed application be on the same class number, the same list of goods and/or services, for the same mark and that the Israeli application was filed within 6 months from the earlier priority date. This will allow the applicant to file the trademark in Israel claiming priority on the previously filed application date.

More factors need to be considered when filing for a trademark in Israel and it will be further detailed on the following article, published on this subject.

Although the data provided on this article should be error free and accurate, it can under no circumstances be considered as a legal advice and one should contact a lawyer on a case-by case advice.



Tara

Website Design & SEO - Title Tags Overview

Thursday, February 28th, 2008
seo hosting
Vincent Oosthuizen asked:


Copyright: Websites R Us - Website design, Website hosting, SEO and Marketing company.

What exactly is a Title tag & what has it got to do with Website design?

The title tag is, and probably will always be one of the most important things that you need do during the website design process. If you do not have correct title tag, your website is doomed to fail from the very beginning!

In fact, if you optimize the title tag of an existing website, it could sky rocket a website in the search engine rankings to the top ten, depending on how competitive the keyword is that you choose to target!

Tip: Do a search for |untitled| in the search engines and see how many results come up? The reason for that is because most website designers do not give title tags any weight because they do not understand SEO!

How much weight does a search engine give to Title tag?

A title tag is beyond a shadow of a doubt one of the top five things that one can do to improve their rating with any search engine. You will not find a search engine anywhere in the world that will not read the title tag. Not only do search engines read the title tag, but the weight that they place on the title tag is far more significant than any other visible text, and black links that is pointing to your website.

Tip: The domain name should also include the keyword that you choose to target, so if you want to optimize the above keyword {Websites R Us} your URL should look like this http://www.websitesrus.co.za

You must put keywords in the Title tag!

The title tag you choose to use must have your keyword placed in it. Let us just say that your company is named |Websites R Us| which is a cheap Website design and website hosting Company. You should not just place the name |Websites R Us| in the title, but you should be far more descriptive than just that. The title tag should look something like this |Websites R Us - Cheap Website Design & Website hosting company|

As a Website design and Website hosting Company, one should want the website to appear in the search engines results with the following keyword |website design| and |website hosting| and not just Websites R Us.

Tip: The title tag should be different on ever single page of your website.

What else do you need to know about Keywords, the Title tag and Website design?

People often ask me how many words can they have in there Title tag? Well your Title tag should be anywhere between 35-60 characters in length.

The keyword that you choose to use in your Title tag should also be present in the body of your website!

You need to watch out for things like keyword density, to many keywords like the following |website design, website hosting, website design, website hosting, website design, website hosting, website design, website hosting| repeated over and over again over the whole page will get you banned by the search engines! Your keywords should be between 2-4% in text density.

You also need to place your keyword in the heading tags and there are a number of other places to place your keywords but that is a whole new other article altogether and is in our other SEO articles.

Tip: Your keyword MUST be placed in your Meta description tag too!



Andre

Add a shell script to panel to ping ISP Gateway

Thursday, February 21st, 2008
kennethmjohnson asked:


|Accessories|Text Editor. The script top line reads #!/bin/sh. Line 2 reads ping xx.xxx.xxx.xxx, replace x your real Class A Ip address. Save as pingisp.sh in your Home Folder. Open terminal, type chmod 775 pingisp.sh. To test, open Terminal,type ./pingisp.sh. Ctrl C to stop. As far as Network troubleshooting goes, could make another similar script to rule out LAN issues like a crashed router. A Class C IP address will be something like 192.168.1.1 … Ubuntu Linux computing panel shell …

Pedro

4 Top Search Engine Optimization (seo) Tips To Try

Friday, February 15th, 2008
seo hosting
Diana Barnum asked:


Search engine optimization (SEO) tips from successful Internet marketers can offer popular means of bringing more search engines and people to your websites. And more search engines plus more people is a simple formula for more clicks and sales, a win-win for online marketers in all niches.

So let’s cut to the chase, here are some top SEO tips form those who’ve been there, done that, with successful results:

1. Select a Keyword Rich Domain Name

This may not always be possible in many niche markets for the more popular keywords. Therefore you can focus on creating mini-sites that are keyword based. For example, if your website is about web hosting, you can create mini-sites about web hosting but with a lesser known keyword such as “low cost web hosting”.

2. Choose Search Engine Friendly URLs

Use search engine friendly URLs when possible. You want to be sure to use hyphens and underscores in all your URLs and preferably have the URLs be the keyword that relates to the page. For example, if the web page is about web hosting, then the URL could be web-hosting or web_hosting.

3. Check out your IP Address

For the websites you believe to be most important, ensure that they have unique ip addresses for each site. The reason this is important is many sites on a “shared” hosting service share the same ip address. If any of these sites have been banned by the search engines, it could affect your site’s ranking or even result in your site being banned as well, since it is sharing the same ip address.

4. Do some Keyword research

It’s important to do thorough research before deciding what keywords you’ll focus on when optimizing your website. A popular tool you can use is Good Keywords, a free keyword research software application.

Give these SEO tips a try and check your own results. See what works best for your products and services, and then repeat accordingly with new campaigns all year long to keep a healthy flow of traffic, clicks and sales coming your way.



Glenn

Life Cycle of a Converged Network: Ongoing Operations and Network Optimization

Monday, February 11th, 2008
class c ip
Michael Talbert asked:


Whether you plan to use an MSP for ongoing operations, or you feel the IT staff is sufficiently trained to handle it in house, failure to have the proper management tools can evaporate your ROI through network outages and costly troubleshooting practices. Software patches and vendor upgrades can wreak havoc in a production environment, and should always be tested first on an isolated segment using all inclusive analysis software to assess their impact on the network.

Most companies have come to rely on their IP PBX vendors management software, and after a year or two into the deployment have found them sorely lacking. Today, IPT vendors and developers are seeing the need for a management application that takes a look at the whole network, including the traffic patterns of data and real time applications.

Analysis software packages are rapidly entering the market from such well known industry leaders as Alcatel-Lucent, as well as vendor independent software developers.

The converged network analysis solutions available to you should be assessed in the planning stage, and once decided upon, used extensively in the testing, implementation, and ongoing operations and optimization stages. Such features as capacity planning, network assessment and simulations, design and configuration are all crucial in the pre deployment stages Your analysis software should be hardware agnostic and compatible with a wide variety of PBXs to accurately measure voice use patterns both pre and post deployment.

Monitoring of ongoing operations such as real time QOS data, dropped calls and packet loss, policy based management features, and troubleshooting alerts with root cause analysis should all be included in the application, as well as the ability to interpret the data in a variety of reports.

IP address management should also be a consideration, as now that you have converged, every device - a laptop, an IP phone, even hand held mobile devices that connect to your network will be competing within your address space. IPAM tools are also becoming available from many vendors to help streamline and simplify administration.

It is the ongoing operations responsibility to assure that the benchmarks that were set in the planning phase are being met, and that the SLAs agreed upon, either in house or with a carrier, are being adhered to. With the help of the right analysis solution IT can quickly determine both, and in the case of an SLA not being met, can help find where the responsibility lies.

Network Optimization

The same software that you use for ongoing operations could prove vital to the optimization phase of the IPT life cycle. While operations and optimization are both ongoing, they are also happening at the same time, and should probably best be thought of as two different job descriptions.

The IPT converged network is a dynamic entity, with moves, adds, and changes constantly shifting performance levels in a growing organization. Much of the motivation for convergence is to future proof the network, extending its life span to avoid costly upgrades every few years.

While much of the ongoing management operation is happening in real time on the production network, optimization could and should be performed first in the test lab. The goal of optimization is to push the network, to define new benchmarks and to improve existing SLAs with specific targets in mind.

If VoIP is the voice aspect in the triple play of IP Telephony, then IPT can be thought of as just one aspect in the broader scope of Unified Communications. As organizations seek to converge all communications, both real time and non real time, to an IP infrastructure, new applications are being developed and deployed. Unified Communications cover a range of applications from audio/video conferencing, blogging, mobility, wireless VoIP, distance learning, instant messaging, wikis, collaborative desktop applications, and presence, just to name a few.

Each of these applications will require its own bandwidth and Class of Service. It is the role of the optimizer to test and prepare the network for these potentially disruptive services by allocating resources appropriately, and making the necessary upgrades. With the proper tools and strict adherence to the IPT life cycle, convergence can future proof a network infrastructure for deploying a host of unified business applications for years to come.



Pedro

Cathayschool CCIE R&S 1-on-1 Classes

Wednesday, February 6th, 2008
class c ip
Jim asked:


Travel to our CCIE training center in the fantastic country China, where you can enjoy different culture, and join our highly certified team of CCIE instructors. We proudly offer a variety of CCIE bootcamps(http://www.cathayschool.com/) each designed for CCIE candidates at different level in their CCIE journey

CCIE R&S Mock Lab Workshop (8 Days)

 

Ready for the lab exam? Solidify your existing knowledge and expose weaknesses with this hands-on course. Receive recommendations on readiness to take and pass the CCIE R&S Lab Exam, along with suggestions of what topics to focus on during further preparation. Join our CCIE instructors and fully prepare as you lead up to your CCIE R&S Lab Exam date. Enjoy 1-on-1 CCIE course with your personal CCIE R&S (http://www.cathayschool.com/ccie-routing-and-switching-1-on-1-classes.html)instructor!

This bootcamp is based on the most updated lab versions which highly reflect the following topics of the actual lab questions: Advanced Ethernet Switching, Advanced OSPF, Advanced BGP, IP Multicast, Catalyst 3550/3560 QoS, Advanced IOS QoS, IP Services, Advanced IOS Security and Troubleshooting. This course also introduces candidates to the “hands-on” lab experience in order to fully understand how to approach a full-scale CCIE lab.

 

CCIE R&S Instructor Led Lab Bootcamp (18 Days)

 

This bootcamp will help candidates who are nearing their CCIE lab dates to refine and consolidate their technical knowledge into an organized and effective strategy for passing their CCIE lab exam, as well as provide the highest possibility to pass your lab exam at first attempt.

Your personal instructor walks you step-by-step through various CCIE R&S lab scenarios which are very close to the actual ones. You have our guarantee that you will gain more confidence than you expect at the moment that you are facing the real lab.

 

CCIE R&S Written+Lab 1-Stop Bootcamp (20 Days)

 

The CCIE Routing and Switching(http://www.cathayschool.com/ccie-routing-and-switching-1-on-1-classes.html) Written+Lab 1-Stop Boot Camp is for the student in the stages of preparation to take their CCIE lab exam but need to pass the written exam at first. The 1-Stop Boot Camps are where Cathayschool students focus on the integration of core topics along with other advanced technologies. This program is geared towards CCIE candidates who haven’t taken the R&S written exam but are already have a strong, in-depth understanding of the inter-workings of the required core routing and switching topics.



Gary